May 26th, 2010 @ BAFTA, London
ME presents the Monetising Mobile conference - putting the focus on how to make actual money from the apps revolution.
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MMA research indicates rising popularity of wireless financial services
Partnership with AMMB doubles the number of MMA members in Brazil
Big changes at the top of the Mobile Marketing Association
Coca-Cola, TIM and The Hyperfactory also recognised
Local council will work closely with the European Board of Directors on mobile marketing best practice
Latest addition to the trade body's Asian footprint will tackle local issues.
Association rolls up the policies of Sprint, T-Mobile and Verizon into one handy mobile marketing guide.
Hanzo CEO Federico Pisani Massamormile installed as global chair.
Yahoo, Velti, Nielsen, Zed and PlayPhone all take up seats in local chapter for 09/10.
Local group comprises 34 members and will push best practice within mobile marketing.
MMA brokers best practice agreement between Verizon Wireless, AT&T, Sprint and T-Mobile USA.
The Mobile Marketing Association now has 725 members globally.
Ex-Nuance exec Mike Wehrs takes over the reigns at the Mobile Marketing Association.
The Mobile Marketing Association has announced the winners of its 4th Annual Global Mobile Marketing Awards.
Founding members include AdMob, Google, Microsoft and Vodacom.
New body chaired by Sponge’s Alex Meisl and Scott Seaborn of Ogilvy Group.
The Mobile Marketing Association has given its TV, video and MMS rules a revision.
Shortlisted companies drawn from across EMEA, Asia-Pacific, Latin America and North America.
The Mobile Marketing Association has released a white paper about mobile search.
AdMob's MD of Europe, Russell Buckley, is the new chairman of the Mobile Marketing Association.