Fandango mobile ticket sales up 171 per cent year-on-year | Mobile Payments | Mobile Entertainment

Fandango mobile ticket sales up 171 per cent year-on-year

Fandango mobile apps
Zen Terrelonge

by

Payments / Ticketing / January 2nd 2013 at 4:45PM

Purchases from devices account for more than 30 per cent of overall sales.

Digital film ticketing and info platform Fandango has declared 2012 as the most successful year of its 12-year history, with mobile ticket sales increasing by 171 per cent year-on-year to account for almost a third of total ticket purchases.

Fandango app downloads rose by 50 per cent year-on-year, with more users opting for mobile barcode tickets ahead of paper forms, while it was consistently ranked as a top ten entertainment app on the App Store and Google Play throughout 2012.

Downloads have now crossed the 31m milestone, with adoption aided by integration into Apple's Passbook, which allows users to book via Siri.

Paul Yanover, president of Fandango, said: "Our 2012 successes have further established Fandango as the go-to resource for the total moviegoing experience  – from discovery, decision-making and ticketing, to going to the theater and sharing with friends after the credits roll.

"In 2013, we’ll continue our momentum and deliver advertising partners, exhibitors, and moviegoers even more products, services, and platforms that super-serve their needs."

The firm added mobile ticketing support to more than 300 cinemas in autumn, and promises to continue expanding during 2013.

* Like what ME does? Make sure you sign up to our free daily news headline service by clicking here. You can also follow/like us on Twitter and Facebook.