Entries in 'strikead' (11)
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StrikeAd and Celtra to offer real time bidding on rich media mobile ad
Giving advertisers the chance to optimise campaigns based on which traffic responds best.
StrikeAd advertising - now with even more targeting
Teams up with uKnow to enable even blind and unnamed traffic to still be contextually categorised.
OPINION: How to track your app. Part 2
Ideas for tracking users after the click explored by Michael Dewhirst, CTO of StrikeAd.
OPINION: How to track your app. Part 1
The pros and cons of UDIDs and cookies, as explained by Michael Dewhirst, CTO of StrikeAd
StrikeAd furthers real-time offer with Cognitive Match
Partnership uses 'AI, psychology and semantic technologies' to make split-second decisions about what content to display at every impression.
StrikeAd and Smaato team up on real time bidding
Deal gives StrikeAds advertiser clients immediate access to Smaato's 70+ ad networks and 40,000+ developers.
StrikeAd brings 'real time bidding' to UK mobile ad space
Buyers can view all impressions in an exchange, and execute campaigns against the right target audience.
StrikeAd offers mobile ad targeting by location
Teams up with Rippll to offer 'world’s first global mobile demand side platform'.
