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Orange searches for new mobile ad models
UK operator touts 'cost per engagement' as an alternative to established internet ad models.
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Sofialys (www.sofialys.com) is the leading mobile advertising and marketing service provider for operators, ad networks, advertisers (interactive agencies and brands), publishers and application ...
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12Jul
Monetising Mobile - The rich media future of mobile advertising
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Updated: 27th May 2012
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Social gambling to hit $100bn by 2017
Landmark regulatory changes in the US to kickstart dramatic growth. -
DEVELOP AWARDS: David Perry to receive Legend honour
Designer to collect accolade at sister publication Develop's Industry Excellence Awards -
Infographic: The power and growth of mobile marketing in the US
The average campaign budget is up to $100,000.1 -
Google Play now supports in-app subscriptions
Marking a renewed push at newspaper and magazine publishers. -
Half of NFC phone owners have made a contactless payment
But trust and awareness remain generally low.
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- Most Comments
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Zynga buys Wild Needle Games
Makes the bid to nab 'female-focused' staff. -
VeriFone improves PayPal acceptance in physical stores
Paves the way for PayPal cards to be used in retail locations. -
Infographic: The power and growth of mobile marketing in the US
The average campaign budget is up to $100,000. -
Social media is killing greetings cards
Thinking of you at this difficult time, paper-based old media. -
Mobile porn filters block clean content
It's not just the filth users can't access, according to the ORG.
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