Entries in 'metrics' (40)
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BuzzCity: 15 per cent of audience is over 35
And these older customers are spending more via mobile too.
Distimo unveils app store benchmarking
Aim is to help developers maximise revenues across eight different app stores and extend geographic reach.
Orange beefs up Mobile Exposure ad metrics service
Merges own analytics with the TGI database to return richer insights to brands and agencies.
Flurry opens European operation
Appoints former Amazon media sales chief Richard Firminger to run it.
InMobi: Android is fastest growing format for ads
European growth outpaced iOS by adding 7.8 per cent market share in 90 days.
Global smartphone shipments hit 54m in Q1 2010
That's up 50 per cent year on year, says Strategy Analytics.
UK Android device sales quadruple in a month
GfK stats report boom in post-pay sales on Google-based handsets.
Two million Orange customers use mobile social networking
That's over one billion page impressions a month, says Orange Digital Media Index.
90 per cent of people have paid by phone
Buzz City study shows massive uptake of phone to buy products or services.
56 per cent of wi-fi users connect to a mobile
And for 14 per cent the mobile device is the primary means to connect.
FEATURE: The unstoppable smartphone
The market is big and its only going to get bigger, says new GfK research.
