Entries in 'augmented reality' (116)
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Zappar and Penguin Books launch AR collection
300-year-old classic English novels to get brought to life with animation, video and audio.
INTERVIEW: Qualcomm's Julian Harris talks AR
Exec discusses company's Vuforia platform, following its integration into a new Science Museum app.
App Of The Day: Halifax Home Finder
Property search, mortgage calculators and area information for ladder climbers.
Universal Pictures UK adopts AR to mark 100th anniversary
Partnership with Aurasma to augment the reality of DVD sleeves and London landmarks.
App Of The Day: Budweiser Man of the Match
Teams up with Aurasma to provide FA Cup glory to the everyman.
Go on, stick a needle in your eye (using AR)
An icky augmented reality alternative to punching robots.
Google unveils Project Glass AR eyewear
New tech will allow the user to make video calls, take photos and make appointments via voice control.
MWC 2012: Blippar launches 'Blipp to Buy' m-commerce via AR service
Test subjects including Tesco and Domino's Pizza have received higher than usual click-thru rates.
Blippar adds augmented reality to 9m Nestle sweet packets
Tech will be used for 'Red Ones' promotional campaign.
Footwear chain Clarks adopts augmented reality
Aurasma's tech will be integrated into Women's Spring Summer ads.
Aurasma partners with Bandai to animate boxed toys
AR smartphone app to bring characters like Ben 10 to life in 3D.
Layar introduces user gen augmented reality
New Stiktu service lets users add text, images, stickers and sketches to objects by scanning them with a phone.
metaio launches free AR tools
Newest version of a SDK that already powers over 70 apps and drives more than 10 million downloads.
Putting AR on the chipset
Intel's plan to put augmented reality functions directly onto its chips could transform adoption of the tech, says Softtalkmobile.
Now That's What I Call Music gets AR treatment
Iconic UK music compilation can be scanned to launch extra content.
Tesco launches AR campaign
UK retailer enables the tech on 40 products for online and in-store shoppers.
Blippar and Mercedes Benz drive AR campaign
Augmented reality handiwork to be showcased on 5,000 UK billboards.
Blippar brings image recognition to Heineken
Augmenting the parts other beers cannot reach via campaign with Irish music festival.
