Entries in 'ar' (115)
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Audi bursts into the augmented reality arena
Car firm claims Audi Vision is the first AR app for the auto space.
The Independent introduces augmented reality to editorial content
Initiative will "go beyond other media brands' experimentation with the tech."
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YOU SHALL NOT GLASS: More bans for Google Glass digital specs
Banks, casinos, cinemas and more cite security fears, but the police have more sinister concerns.
Aurasma crosses 16,000 customer milestone
GQ and Marvel the latest brands to use the company's augmented reality tools.
U-Haul to keep consumers in the loop via augmented reality
New mobile initiative will offer 'rich' insight to new property development.
Zappar and Asda bring Easter Egg Hunt to life with AR
Special hunt to take place on Saturday March 23rd.
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eBay removes mysterious $15,000 Google Glass auction
Deal violated online retailer's pre-sale policy.
Spehro to introduce new AR games at MWC 2013
New apps and games added to portfolio of 20-plus titles.
Augmented Reality, HTML5 and more at Mobile World Congress
This week's Intel Developer blog takes a look at some of the key areas of innovation expected to take centre stage at this month's MWC.
VIDEO: Moshi Monsters key rings brought to life with AR
Zappar selected to provide digital features to new Mind Candy products.
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Playboy magazine smothers itself in augmented reality
Men's title teams with Layar for mobile marketing move to connect with readers 'in a manner they understand via a device they love'.
VIDEO: Comic Relief inhales augmented reality for Red Nose Day 2013
Zappar-designed interactive content will offer fundraising ideas, videos, and more.
Re-imagining reality: Augmented reality for developers
Will 2013 be the year that AR infiltrates the mainstream?
Win £200: Kraft spreads augmented reality all over Philadelphia tubs
Teams with Blippar to bring the interactive packets of cream cheese to life.
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PLAY: Wreck-It Ralph AR campaign invites people to save London
Brick Lane transformed into 8 Bit Lane in celebration of Disney's new 3D animated film.
Sainsbury's launches dedicated mobile phone shops
Supermarket giant trials shops within two of its superstores as part of 2013 mobile push.
VIDEO: Qualcomm speaks about its success at the ME Awards 2012
Julian Harris discusses the firm’s Best Augmented Reality Company award win.
12 Days of Christmas: Aurasma
ME casts an eye back over some of the key moments from 2012 for some of foremost companies operating in the industry.
