Entries in 'ar' (63)
Zappar and Penguin Books launch AR collection
300-year-old classic English novels to get brought to life with animation, video and audio.
INTERVIEW: Qualcomm's Julian Harris talks AR
Exec discusses company's Vuforia platform, following its integration into a new Science Museum app.
Universal Pictures UK adopts AR to mark 100th anniversary
Partnership with Aurasma to augment the reality of DVD sleeves and London landmarks.
App Of The Day: Budweiser Man of the Match
Teams up with Aurasma to provide FA Cup glory to the everyman.
Go on, stick a needle in your eye (using AR)
An icky augmented reality alternative to punching robots.
Google unveils Project Glass AR eyewear
New tech will allow the user to make video calls, take photos and make appointments via voice control.
Moonpig takes AR to greetings cards
Teams up with Zappar to let users add their own videos and messages.
Atopia novellas enhance Kindle reading with AR
Markers embedded in the stories bring up 3D images that float above the device.
Layar introduces user gen augmented reality
New Stiktu service lets users add text, images, stickers and sketches to objects by scanning them with a phone.
metaio launches free AR tools
Newest version of a SDK that already powers over 70 apps and drives more than 10 million downloads.
Putting AR on the chipset
Intel's plan to put augmented reality functions directly onto its chips could transform adoption of the tech, says Softtalkmobile.
Now That's What I Call Music gets AR treatment
Iconic UK music compilation can be scanned to launch extra content.
Blippar brings image recognition to Heineken
Augmenting the parts other beers cannot reach via campaign with Irish music festival.
Aurasma to create augmented national newspaper
Taiwan's United Daily News to enrich the reading experience for 1m readers.
Cosmo cover to be transformed by AR
Jessie J brought to life thanks to Zappar augmented reality app.
Total Immersion AR platform goes free
Firm creates SkinVaders game to show it off – it lets aliens roam across your face.
metaio makes its SDK free
Bold move to entice developers into building augmented reality enhanced apps.
One week to go till Monetising Mobile
Get your ticket today for the ME-hosted event on NFC, AR, barcodes, voice recognition and more.
How are top brands making AR work for them?
Find our how Audi, Cadbury and Panasonic are doing it - at Monetising Mobile.











































