Entries in 'ads' (521)
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MediaCom chooses InMobi for rich media
Giant ad buying group commits to next gen ad formats across EMEA.
20 per cent of Millennial ad impressions not from mobiles
Tablets pushing the 'non smartphone' factor up from 15 per cent in the last quarter.
Rubicon acquires Mobsmith mobile ad platform
Wants to give its customers one marketplace for buying and selling of display and mobile ad inventory.
Monetising Mobile: See the ad that's also a game
Forget static banners. Sega's Samurai Bloodshow is a fully 'playable' ad. Experience it for yourself at ME's conference in July.
Monetising Mobile: early bird ends today
ME's conference on rich media advertising has just added speakers from Google and Joule/WPP. Get in quick to save £60 on a ticket.
Ad tracking start-up Drawbridge raises $6.5m
Says it will 'bridge the gap between desktop and mobile advertising'
Polar launches its own ad network
Cross platform app builder unveils Polar Premium to give its publishers another revenue tool.
69 per cent of tablet owners used it to shop in the last 30 days
And 20 per cent say they shop less in bricks and mortar stores, since buying a tablet.
Monetising Mobile: Early bird ends Friday
Buy now - and save yourself £60 on a ticket for ME's unmissable conference on rich media mobile advertising.
Adforce incorporates Medialets rich media ads
First brand to use it will be Nissan and Irish Distillers via the RTE iPhone news app.
Buzz City ad activity doubles in a year
Singapore based firm now has 10,000 publisher sites, and more than 300 million unique users per month.
Spotify invites press to 'special announcement'
CEO will hold briefing in New York City on Wednesday.
Want higher CPMs? Get a bigger screen
New stats from Velti show eCPMs for full screen ads can be seven times higher than for 468x60 banners.
Diarise this! ME conference on rich media mobile advertising
Make a space for our summer Monetising Mobile event, supported by Platinum Partner InMobi.
Adfonic launches in Germany
Opens Munich office after passing one billion monthly impressions in the country.
IPO values Millennial Media at $1.87bn
Stock ended the day at $25, making founder Paul Palmieri a paper $185m.
Apps: it's getting easier to sell a few, harder to sell loads
4.35 per cent of them sold 50k or more in April 2011; 0.52 per cent in December.
BuzzCity calls in academics to tackle click fraud
Ad firm is working with Computer Science researchers from the National University of Singapore.
