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‘Yahoo Open Strategy’ outlined

Stuart O'Brien
‘Yahoo Open Strategy’ outlined

Search colossus aims to integrate social networking at the heart of its web experience.

As Microsoft’s ‘will-they-won’t-they’ acquisition bid rumbles on, Yahoo has detailed its ‘Open Strategy’, a plan that the firm says will integrate social-networking into everything it offers.

TechRadar reports that the two-year plan will unite its 500 million users from the firm’s many disparate web offerings under one socially-united whole.

As a result many of the company’s less popular services will be discontinued, though there are currently no details on what the implications are for Yahoo's various mobile offerings, like Go.

"Right now you manage different bits of personal information in different places and to some extent it is a fragmented user experience," Yahoo's chief technical architect Neal Sample stated.

The strategy could in theory create the world’s largest social network, eclipsing the likes of MySpace and Facebook.

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Tags: mobile social networking , yahho