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Yahoo! kicks off UK brand campaign

Stuart O'Brien

by Stuart O'Brien
Monday, October 5th 2009 at 1:42PM

Mobile key element as web giant pushes multi-platform user experience

The campaign goes live in the UK and India today across TV, web and print, having made its US debut on September 28th.

France will follow on November 2nd, with Brazil, Canada, Hong Kong, Indonesia, Korea and Taiwan thereafter.

Yahoo says it's realigned all aspects of its business around simplifying and enhancing the web experience.

In Europe, Yahoo's mobile offering includes Yahoo for mobile, Yahoo Messenger and Flickr.

Tags: yahoo

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