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Wapple pushes site rendering solution

Stuart O'Brien
Wapple pushes site rendering solution

Mobile publishing specialist reckons it's got 50,000 handsets and software combinations covered.

Wapple has combined its Canvas mobile publishing platform with its Exhibit device profiler to create what it says is the most robust mobile web rendering solution in the market.

The company says every site page created using its technology is built up with 'chunks' of features and functionality - from a graphic to a navigational menu or gallery of downloadable content.

Thus, when a mobile device visits a site, the Device Profiler optimises each Chunk automatically based on knowledge of that device's capability and conditions.

Rich Holdsworth, CTO at Wapple, said: "Other companies claim to deliver optimisation to mobile devices, but most simply dumb down sites or create limited versions to support similar groups of handsets. Wapple technology dynamically identifies the properties of each device and then renders the site being accessed 'on the fly' according to its precise requirements."

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Tags: mobile web , site rendering , wapple