$17.29 monthly subscription isn't putting everyone off, clearly.
The Wall Street Journal has signed up 3,200 new paying subscribers via its iPad app, according to its managing editor Robert Thomson.
At $17.29 a month, that means more than $55,000 of monthly revenues for the financial newspaper. Thomson also says that more than 30,000 existing subscribers downloaded the iPad app.
"We chose to create a newspaper-like experience, in part, because we wanted readers to pay for our splendid content," writes Thomson in an internal memo, which has been published on Business Insider.
"More than 30,000 existing subscribers have downloaded the app and over 3,200 new subscribers have paid for iPad-only access. These are superb numbers for a new-fangled device and a tribute to the skill of our tech team and to the quality of Journal and Newswires journalism."
The WSJ had faced criticism for the high price of an iPad subscription compared to its existing online subscription model.
Advertisement




















