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Vodafone launches m-books store

Tim Green
Vodafone launches m-books store

Teams up with GoSpoken on full-featured shop. Read all about it.

Vodafone and GoSpoken have sold books to Vodafone customers for more than a year, and GoSpoken has also created a bespoke book application for Vodafone 360’s social platform.

This new operation permits on-bill payment, and will offer over 10,000 titles by the end of January. Tom McLennan, head of music at Vodafone UK, said: “Mobile books constitute a new growth opportunity and are an exciting addition to the range of content already on Vodafone Live!"

GoSpoken will be launching similar projects with T-Mobile and Orange by the end of the month. The launch follows GoSpoken’s recent investment from Japanese mobile book giant, For-Side.com Co., Ltd. GoSpoken will be expanding across European and American markets in 2010.

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Tags: vodafone , books , gospoken , m-books