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Sony Ericsson and 3UK spice up Spotify promotion

Tim Green
Sony Ericsson and 3UK spice up Spotify promotion

Secure personal playlists from The Stereophonics, Keane, Ellie Goulding and others.

The artists have collaborated to provide a playlist of songs inspired by recent journeys they took, and the campaign was created to promote the Sony Ericsson Xperia X10 or Vivaz, both which offer free Spotify Premium for two months.

The X10 is the manufacturer’s first Android phone on 3. 

Natasha Blest, 3 marketing manager UK & Ireland at Sony Ericsson UK, said:  “We’re really excited to be rolling out the final phase of this campaign on such significant handsets.   The Xperia™ X10 is the first in a family of phones to delivery a constant user experience where communication truly becomes entertainment.”

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Tags: Music , 3 , sony ericsson , spotify