No walled garden, so you can get it on Android and elsewhere.
Music Unlimited powered by Qriocity will take on Spotify and the expected cloud music launches from Google and Apple.
The service, powered by Omnifone, will launch with six million songs from Universal, Sony Music, Warner and EMI as well as independent labels and major publishers worldwide.
Crucially this is not a walled garden services, so it lets users play music anytime onto a variety of Internet connected devices including Android phones and tablets.
Needless to say, it will instantly be available for Sony’s own network-enabled BRAVIA TV, Blu-ray, Vaio and PlayStation devices.
Music Unlimited powered by Qriocity is initially available in the UK and Ireland with availability in US Canada, Germany, France, Italy, Spain, Australia and New Zealand to be announced during 2011.
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A 'Basic' sub costs £3.99 with 'Premium' at £9.99. The basic plan permits unlimited forward skipping of the songs while the premium plan offers a one-time 30 day free trial enabling users to listen in full to every song on demand, create personal playlists of favorites, and gain access to premium Top 100 channels.
Users can also synchronise their existing music files and playlists from other media players including iTunes.
“As we start to expand Qriocity globally, these services ‘powered by Qriocity’ offer a single ID log-in and wallet solution, and empower users to easily consume content including music and video across a growing number of integrated devices,” said Kazuo Hirai, president of Networked Products & Services Group, Sony Corporation.
“Seamless accessibility to content through these fresh user experiences will enrich Sony’s network service offerings and continually add value to the unique aspects of Sony’s network-enabled products.”
Qriocity was unveiled earlier this year and is the name Sony gave to its Sony Online Services connected platfor, the idea being to provide content across all of the company's networked devices.
The Video on Demand powered by Qriocity service has already been launched in the US and offers content from 20th Century Fox, Lionsgate, MGM, NBC Universal, Paramount Pictures, Sony Pictures, Disney and Warner Bros.
