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SMS GupShup handles 2bn messages a month

Tim Green
SMS GupShup handles 2bn messages a month

Four fold growth in a year for group messaging specialist.

SMS GupShup uses one-to-one and one-to-many text messaging to let users build communities around messaging.

The Indian firm was launched in April 2007, and currently serves 45 million users (up from 26 million users last year) in its home country.

It says it is adding over 1 million members per month, and reports that revenue increased by over 400 per cent in 2010.

Businesses use the platform for marketing purposes, and advertisers on the platform include Pepsi, eBay, ICICI Lombard, Microsoft, Cadbury, Vodafone, Nokia, Ford, Puma, Maybelline, Dell, Kingfisher, Sun Microsystems and ING Financial.

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Tags: india , sms , text , sms gupshup , Milestones , group text

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