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Shopify buys Studio Select Start

Zen Terrelonge
Shopify buys Studio Select Start

E-commerce firm moves to improve its mobile offering.

Shopify's platform allows businesses to set up an online storefront where they can list items for sale, add images, tags and process payments from the likes of PayPal.

Clients include Angry Birds maker Rovio Mobile, whose service processed just under four million orders in 2011 worth $275 million in sales.

Now, having recently secured $15 million in funding, Shopify has swooped into mobile with the purchase of app developer Studio Select Start (S3).

S3 co-founder and CEO Tariq Zaid will join Shopify with 20 mobile engineers and designers to develop a series of new mobile products.

Tobias Lutke, founder and CEO of Shopify, said: "After seeing a massive increase in mobile transactions at Shopify, we believe there is great demand and opportunity for mcommerce.

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"The S3 acquisition brings in top talent that will rapidly deliver on our mobile strategy, and produce several new mobile product offerings this year."

Zaid, said: "We're thrilled to be joining Shopify to execute on the company's mobile initiative. Their focus on mobile, deep understanding of technology, and overall culture make this a natural fit. We're already cooking up some really exciting innovations that show just how game changing mcommerce will be."

Tags: m-commerce , ecommerce , mcommerce , shopify

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