Samsung is to embed CNNs multimedia news service on its devices.
The landmark agreement between the two will see Samsung host this new Java service, which was demonstrated in February at Mobile World Congress. The partnership will be executed across Europe, Middle East, Africa, Asia-Pacific and Latin America.The first device to host the service will be the Samsung G810, a 5-megapixel camera phone with HSDPA connectivity. It will be available in the European market from May.
"This move provides our audiences with easier access to CNN International's first class multimedia news service," commented Casey Harwood, SVP, Turner Europe. "The collaboration with Samsung underscores CNN's commitment to aligning with the best partners in the business."
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