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QuickPlay: mobile video on the up

Tim Green
QuickPlay: mobile video on the up

QuickPlay Media says video downloads increased by 87 per cent in Q3.

The TV and video specialist aggregated statistics from 15 QuickPlay-powered services from July to September 2008 and found:

* Total video downloads increased by more than 87 per cent over the previous quarter
* Average download per user increased by 42 per cent, to 4 per user/month
* Total video streams viewed grew more than 27 per cent
* Average streams per user increased by 12 per cent , to 19.3 per user/month
* Average stream duration over Q3 2008 was two minutes and 47 seconds
 
“Our quarterly results demonstrate that mobile TV and video adoption and usage continue to grow. Results were particularly strong for our customers that offer integrated clients, where all types of mobile media are available from one interface. This makes discovery and navigation considerably faster and easier for the end consumer. Convenient trial options and attractive pricing packages also contributed to strong uptake,” said Wayne Purboo, CEO of QuickPlay.

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Tags: Video , tv , quickplay