OpenMarket and Telecom Express target brands

BBC, Trinity Mirror, IPC Media and News International already adopting marketing and payment solutions.

The collaboration will see OpenMarket power the payment and messaging elements of the converged offering, while Telecom Express will set up online, mobile and premium rate services.

Telecom Express has already completed the migration of its client services to the OpenMarket CMX2 platform and will now make the most of its  operator relationships to deliver projects around dating, competitions, voting and more.

“This is a key strategic relationship for us and we are looking forward to working with Telecom Express to help them grow their market by providing innovative, reliable services”, said Alex Moir, general manager Europe at OpenMarket.

“As more and more media companies are utilising mobile platforms for content, m-commerce and interactivity, this partnership is a logical step for both companies.”