O2 UK has refreshed its O2 Active portal to make browsing faster and more intuitive.
For the first time, the look and feel of the portal will be the same whether viewed on a 2G or a 3G handset. Click distances have been reduced, and content can be discovered via search links on every page.New personalisation options on O2 Active will place customers’ most-visited sites at the top of their homepage. Additionally, within each portal menu, customers will see content most relevant to their browsing habits. For example someone who regularly views ‘Sport’ content to check football results, headlines and transfers will see this information as soon as they enter the sports area of the portal.
O2 Active provides access to brands including Sky Sports, Facebook, The Sun, Channel 4, ITV and more.
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