Your essential guide to the market projections, user habits, format shares, outstanding apps and more – for less than £40.
The second publication from the ME Reports division, launched last week, is iPads and Tablets 2011.
This downloadable guide costs £39.99, and forms an invaluable introduction to the world's hottest new hardware form factor.
To download it, visit the Reports section of the ME site and check out using your credit card.
iPads and Tablets 2011 is based on the same template as ME's highly popular 157 App Stats presentation launched last summer.
The report is crammed with market data and intelligence on the tablet space. Key areas covered include:
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* Market projections
* iPad sales
* Format market share predictions
* User habits (when they use tablets, where, how often, which apps)
* Effect on 'old media' consumption
* App download totals
* 50 Innovative case studies – data on The Daily, FT, The Elements, Nursery Rhymes, Flipboard and more
It's barely a year since Apple resurrected the dormant tablet market, unveiling the iPad to a delighted public.
Today, it's hard to articulate just how transformative this device has been.
Amazingly, Apple sold 12m in nine months to make $7.44bn - that's 14.5 per cent of the company's revenue.
Now some observers say 70m tablets could ship this year.
Visit the Reports section of the ME site to download this publication. Also check out the Mobile Payments 2011 report, available to download for £39.99.
ME will publish more reports in the coming months. If you would like ME to host your premium content, contact katy.grant@intentmedia.co.uk.
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