Gourmet Pixel and Extreme International offer gnarly innovation.
UK developer Gourmet Pixel has taken the wrappers off an ambitious new iPhone app for extreme sports buffs.
Developed with Extreme International, it blends sport-tracking features with social location, getting people to compete with other users to win awards.
For example, skateboarders can use it to measure not only their location, speed, distance and altitude, but also their rotations, descent angles and speed.
"By recording your sport sessions you can earn awards - but if other users are more extreme than you, then you can lose these awards," explains Gourmet Pixel's Ben Harraway.
"So if a Skateboarder does more spins than you, he'll take your spin award and you become a loser! Users only compete on a per-sport basis to
make it fair, and some awards are location specific, whilst some are global."
The app also includes a feature to find places to ride, skate, surf, ski and do other extreme sports near the user's current location, while also letting them add their favourite haunts.
Gourmet Pixel has launched a teaser website for the new app outlining its features.