Mobile video specialist mywaves says traffic increased more than 400 per cent in three months.
The mywaves service is free and gives users the ability to browse through nearly 200,000 channels of premium, private and user-generated videos. Their favourites are automatically updated and delivered to their phones.The company now has more than 1.25 million unique visitors per month. On average, they return to the site once a week for new video entertainment, and the average user tunes in for 20 minutes each visit. The mywaves service is now on track to acquire four million registered users worldwide in its first year of availability.
“We are delighted that we are now on a par with some of the biggest portals in the mobile Internet,” said Rajeev Raman, CEO of mywaves. “This level of engagement and reach makes it possible for content owners and advertisers to finally connect with the mobile consumer.”
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