Nokia is pushing further into services with new launches around maps and social media.
It’s making navigation a fundamental plank of its plans with an upgrade of its Maps software – Maps 2.0 – navigation out of the car andinto the street. It wants to enhance pedestrian navigation with ‘Walk', a pedestrian focused navigation component in which the device orients itself to the direction a person is walking. It will still offer its 'Drive' car navigation system.Nokia also announced its first Ovi branded services, Share on Ovi. This is a personal media sharing community that makes it easy to upload, manage and share personal media through a mobile, desktop or other connected device. It supports more than 100 different media types with unlimited storage and unlimited monthly uploads.
It adds another component to Nokia’s services roll-out, with Music already launched in the UK and N-Gage in beta. Nokia Music Store will go live in Australia, Italy, Finland, Spain, France, Holland, Germany, Singapore, Ireland and Sweden in H1.
The company has also unveiled four new devices to accelerate this aggressive push.
Nokia N96 is the big one, a successor to the N95 flagship. It has 16 gigabytes of internal memory and support for high-quality videos in a wide range of formats.
Nokia N78 is an N93 successor that bundlers wi-fi, GPS, HSDPA and an FM transmitter.
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The Nokia 6210 Navigator is the company's first GPS-enabled mobile device with an integrated compass for pedestrian guidance. Lastly, the Nokia 6220 classic is a high end series 60 device.
