AT New Media looking for games firms to snap them up.
The Mr. Men and Little Miss books have been favourites with children for decades, having sold more than 100 million copies since they first launched in 1971.
Now the brand-owner, Chorion, wants to make more money out of them from mobile gaming. Specifically, it's hired licensing firm AT New Media to flog gaming rights for PC, console, handheld and mobile devices.
The two brands have already been licensed to Scrollmotion to make iPhone and iPod touch e-book apps.
"Mr. Men and Little Miss continues to be a hit on television, the web and now on iPhone and we are thrilled to work with AT New Media to take the brand into the exciting world of gaming and interactive platforms," says Chorion's EMEA SVP of licensing Bettina Koeckler.
We suggest they talk to Lima Sky about getting Mr Bounce a cameo appearance in iPhone game Doodle Jump to kick things off...
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