MoMac to deliver portals for Lebara

Deal with MVNO will span five territories.

MoMac’s cloud based platform will allow Lebara users to have quick access to the mobile web including news, social networks, premium downloads and more from their home country, in a choice of different languages.

The new portals have been launched in Spain, Netherlands, Denmark, Australia and Switzerland in 18 languages.

Thanks to the integration of APIs, language is automatically displayed based on the network and country detection. And content is optimised on-the-fly for more than 6,000 devices.

Sham Careem, chief commercial officer at MoMac, said: “In an increasingly competitive market, operator portals need to be more than just download stores or e-news kiosks.

"Operators have the opportunity to offer relevant, personalised portals, which add real value to users by leveraging CRM and subscriber data.