Offering games, apps, themes, videos and Flash wallpapers via Voda Live! portal.
The deal adds another outlet for mobivention to follow those launched with Telia in Denmark and Sweden and others in Germany and Austria.
mobivention’s D2C presence covers Android products as well, with a portfolio of live wallpapers, themes apps and games which will also be distributed in various app stores and the Android Market.
Hubert Weid, CEO of mobivention, said: “Given our successful D2C strategy, we are very pleased to be further expanding our D2C presence with Vodafone. In addition to our presence in more than 50 network operator portals, app stores and our own D2C stores are becoming significantly important for us."
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