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Mobile TV audience to hit 792.5m by 2014

Zen Terrelonge
Mobile TV audience to hit 792.5m by 2014

Streaming services driving launches all over the world.

A report by MarketResearch.com says that in recent years, the use of mobile TV has risen considerably with the increase of smartphones that are able to stream content and support good picture quality at high data transfer rate.

Then there's the app factor, with various broadcasters looking at developing services in order to appeal to the growing number of app users.

The report suggests that the mobile TV rollouts around the world is increasing and that this will lead to a fall in average subscription fees, but to a broader target group.

This will see total mobile TV subscribers grow globally at a CAGR of approximately 43 per cent to reach about 792.5 million by the end of 2014.

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Tags: streaming , mobile tv , market research , Apps

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