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Mobile shines amid Samsung profit plummet

Tim Green
Mobile shines amid Samsung profit plummet

1Q2009 mobile revs up 14 per cent as vendors's overall profits fall by 72 per cent.

Samsung's revenue from mobile hit 6.94 trillion Won in 1Q2009, up from 6.09 trillion Won in Q42008. All other divisions, except for telecomms equipment, made a loss. Worst hit were memory and digital appliances, down 21 per cent and 23 per cent respectively.

A Samsung statement said: "The decline is attributed to falling prices for DRAM and NAND flash chips in the fourth quarter. The global economic slowdown had an adverse effect on consumer purchases of electronics goods in the fourth quarter, traditionally a strong period for electronics companies."

Samsung's profit margin on mobile was 11 per cent, higher than Nokia’s 10.4 per cent and LG's 6.7 per cent. Sony Ericsson last week reported a loss.

The company has launched a number of successful touchscreen devices, in particular the Tocco and Omnia series. It is second behind Nokia in global market share and is targeting 20 per cent share this year.

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Tags: handsets , hardware , samsung , financials