MWC-insider.com will feature news, top tips, interviews and more to help decision makers improve their ROI.
The site is an independent online publication from Stephen Harmer, publisher and director at BRANDSAINTS, and Kath Clarke, editor and director at Rosier Consulting.
It's not officially affiliated to Mobile World Congress but is clearly skewing its content towards marketers focused on the big event next February.
Clarke said: “We wanted to create a community for marketeers in the mobile space through best practice knowledge sharing.
"MWC is at the heart of the industry’s marketing calendar and where the largest chunk of marketing budget is spent. Marketeers need to show a return on investment and this site will help them do that."
MWC-insider.com has contribution opportunities for its “In the Spotlight” Q&A interviews and opinion pieces. Email editor@mwc-insider.com for more details.
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