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Mobango: 100m site visits in 2009

Tim Green
Mobango: 100m site visits in 2009

And most users have feature phones, says browser based app store.

Mobango says its stats disprove the notion that apps are all about smartphones. It says oer 60 per cent of all users coming to Mobango connected through Nokia phones, and of the top ten phones used to connect, eight were Nokias.

Mobango believes the democratisation of apps will drive it to new heights this year.

“We forecast that we will quadruple in size in 2010 given current trends. The best is in front of us and mobile content and applications will conquer the mass market users in 2010 and 2011,” said Fabio Pezzotti, CEO of Mobango.

“Our data shows clearly that operators have their future in their hands. If they choose to extend the right offering to their customers, for example affordable mobile internet usage fees and open carrier portals, then customers will come.

"What we see at Mobango is that it’s economics like this which influences the usage patterns of applications. Clearly, If carriers open up they are able attract a base of early adopter subscribers to their networks, regardless whether it’s in the US or in India”, Pezzotti added.

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Mobango's early adopter target group is composed by youth and young adults, from 16 to 34 years. It houses over 1.1 million pieces of professional and UGC
content fully optimised for over 2000 phones.

Tags: smartphone , browser , Apps , mobango