Deal makes it easier to upload content to the Mplayit online games distribution system.
Metaflow’s submission software and services automates the complex process needed to distribute mobile games across different distribution channels.
With this deal, it will become the default process for loading content into Mplayit’s backend platform, streamlining the procedure and integrating it into its operator and app store submissions workflow.
Mplayit's system makes it possible for operators and publishers to build versions of the games that can be trialled and bought on a web browser.
Customers include Sprint, AT&T and Cellcom and its web storefronts are integrated with Facebook, MySpace, Twitter and Digg. T
This announcement comes as Mplayit continues to expand its publisher roster and launches new services in Europe.
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"When it comes to content submissions, Metaflow are the guys everyone looks to,” said Michael Powers, CEO of Mplayit.
“Through working with Metaflow, our publisher partners will be able to launch demos and integrate into Mplayit’s social discovery service with the minimum of fuss and maximise their speed to market.”
“Mplayit are rapidly establishing themselves as leaders in their field and there are great synergies in this relationship,” said Charles McLeod, CEO of Metaflow.
“We already work closely with many of the same operator and publisher partners and by integrating our tools, Mplayit will be able to streamline and simplify processes for everyone in the chain.”
