Apple, the BBC and Shazam were among the winners at the fourth annual ME Awards
The ceremony, hosted by Mobile Entertainment magazine, rewards innovation and creativity in the mobile content sector and took place earlier tonight at the Royal Garden Hotel in London.
It attracted guests from over 120 companies in media, technology and entertainment from around the world.
The awards recognised achievement in the following categories: development and publishing; services; handsets and operators. The winners were decided by a judging panel drawn from the ME contacts book and consisting of around 400 execs from all sectors of the business.
It was a great night for Apple, which retained the Best Handset Company award, and for Flirtomatic, Shazam and Admob, all of which retained their awards from the 2008 event. First time winners included PlayPhone, Vodafone, Universal Music, Saffron Digital and others.
But the loudest applause of the evening went to Neeraj Roy, who became the fourth winner of the ‘Outstanding Contribution to Mobile Entertainment’ award. He received his prize for building India’s biggest mobile content company, and for his energy in promoting the industry all over the world.
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Tim Green, executive editor of Mobile Entertainment magazine, said: “The ME Awards event is a chance for the mobile content business to celebrate its amazing progress into the mainstream. And with the whole world obsessed with apps and widgets, it really feels like the industry is at the centre of things. Congratulations to all the winners.”
Our generous sponsors this year are Nokia Ovi (Gold Partner), Nielsen (Silver Partner), Mobile Interactive Group (Operator Award Partner), PlayPhone (Games Publisher Awards Partner) Partnertrans (Exclusive Drinks Reception Partner), MplayIt (Social Media Award Partner), IMR Executive (Best D2C Company Award Partner), Neomobile (Best Marketing & Advertising Company Award Partner), Out There Media (Best Handset Company Award Partner) and Velti (after show party partner).
The winners in full:
DEVELOPMENT AND PUBLISHING
Best Gambling Company
Cellectivity
Best Adult Company
Cherry Media
Best D2C Company (Sponsored by IMR Executive)
PlayPhone
Best Games Developer
Digital Chocolate
Best Games Publisher (Sponsored by PlayPhone)
EA Mobile
Best Music Label
Universal Music
Best Video Company
BBC
Best Social Media Company (Sponsored by Mplayit)
Flirtomatic
SERVICES
Best Video & TV Service Provider
Saffron Digital
Best Games Service Provider
Metaflow
Best Music Service Provider
Shazam
Best Transactions Provider
Ericsson IPX
Best Publishing Platform
Netbiscuits
Best Search and Location Company
Yahoo Mobile
Best Marketing & Advertising Company (Sponsored by Neomobile)
AdMob
Best App Store
Apple
OPERATORS AND HANDSETS
Best Handset Company (Sponsored by Out There Media)
Apple
Best Operator (Sponsored by Mobile Interactive Group)
Vodafone
SPECIAL AWARD
Outstanding Contribution to Mobile Entertainment
Neeraj Roy, CEO of Hungama Mobile
For more information about the ME Awards please contact Tim Green at Intent Media on
+44 (0)1992 535646 / tim.green@intentmedia.co.uk




















