Newly-launched B2B giant to make a splash at world's biggest mobile content awards event.
Lumata has signed up as the official category partner for 'Handsets and Operators' at the ME Awards 2011, which take place on Wednesday, November 23rd at the Royal Garden Hotel, London W8 4PT.
The unique pull of the ME Awards made it the ideal forum for Lumata to announce its arrival on the mobile B2B scene. It's an event that draws in the world's top mobile content execs for a night of celebration and fun.
Signed up guests this year include 3UK, 24MAS, Saffron, Shazam, O2, Orange, Appitalism, GetJar, Nokia, EA Mobile and many more.
Lumata was launched earlier this month as the new identity for Buongiorno’s B2B business in loyalty, marketing services and connected devices. Its aim is to develop live services for operators, brands and manufacturers.
The company has 15 offices and more than 500 employees, and currently works with Orange, Verizon and Telefonica, Nestle, P&G and many more.
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Avril McDonald, head of business to operator for Lumata Group UK/Ireland/Nordics, said: “We launched Lumata to draw on ten years of experience in intelligent mobile marketing and further help operators, OEMs and brands create the most meaningful interactions with their customers.
"Where better to showcase the new company than at the ME Awards? It’s where a lot of our existing customers will be and, I hope, quite a few new ones.
"We’re delighted to become an official supporter and look forward to a cracking night.”
The ME Awards are almost sold out, so reserve your place today by contacting katy.phillips@intentmedia.co.uk or calling +44 (0) 1992 535647.
A single place at the awards costs £295 +VAT and tables of ten are priced at £2,750 +VAT.
The finalists for this year's event were announced earlier this month. You can see the list here.
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