Friend finding app maker Loopt strikes deal with Qualcomm to make its services cheaper.
The company signed an agreement with SnapTrack, a subsidiary of Qualcomm, to use its QPoint location-based server software to provide social mapping and other advanced location services.At present operators pay a small amount every time a location query is made, but it can be more than the ad revenue earned. Under the new arrangement, Loopt will pay a flat fee per month per user, for unlimited location queries. It should location-based services much more affordable for carriers.
Loopt also plans to licence its location-based technology to other software developers. The firm provides friend-finding and alerts services to Verizon Wireless, Sprint, and Alltel, and through Apple's iPhone App Store.
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