Fore!
The future of embedded mobile entertainment is... golf courses?
Perhaps not. But LG's new SB210 handset is an interesting example of how mobile content is helping manufacturers target very specific demographics.
It's a touchscreen handset aimed at golfers, with 280 golf course maps preloaded, as well as other pitch'n'putt focused applications.
For now, the SB210 is only being sold in LG's native South Korea, where operator SK Telecom will begin offering it this month.
Release it over here with a choice of ridiculously-coloured trouser covers, and it might be a hit! Well, Ian Poulter might buy one...
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