Developers get 100 per cent revenue share till the $2 million fund is gone.
It's another indication of the serious intent of InMobi, which began as a AdMob for the Indian market but has since expanded into the Middle East, Asia, Africa and - more latterly – Europe and the US.
The idea behind the fund is to get developers to try InMobi and ultimately stick with it. InMobi registers 16.7 billion impression a month, reaching 179 million consumers in 108 countries.
Developers can sign up here.
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