Points out it's an 'independent ad network'.
Yesterday, we reported on mobile advertising network Greystripe's statement welcoming Apple's decision to allow independent ad networks to continue to place units in iPhone and iPad apps.
At the time, we wondered whether Greystripe might still fall foul of Apple's new rules: the relevant clause in its developer agreement barred ad networks that were owned or affiliated with developer or distributors of mobile devices and mobile operating systems, but also development environments.
Greystripe is working on a rival to Apple's own iAd network in partnership with Adobe, whose Flash is... a development environment. Does this count as an affiliation?
No, says Greystripe. In an update to its earlier statement, the company admits that "We have received a couple of inquiries about whether Greystripe will be impacted by Apple’s new developer terms and conditions, given our recently announced collaboration with Adobe."
So?
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"To clarify any uncertainty, Greystripe is an independent ad network and is not '…owned or affiliated with a developer or distributor of mobile devices, mobile operating systems or development environments.' We are, and will continue to be, in regular communication with Apple to ensure that we are operating within their terms and conditions."
Will Apple agree that Greystripe's Adobe partnership doesn't count as an affiliation? We should find out within weeks, as developers using the pairing's new ad units see their apps approved or rejected.
