Will cover iPhone, Android and BlackBerry.
Flurry has announced a partnership with comScore, matching the former's mobile app analytics with the latter's audience measurement data.
comScore will be selling the combined service, which is being pitched at publishers, agencies, marketers, advertisers, ad networks and handset makers. It'll cover app usage on iPhone, Android and BlackBerry.
"We are thrilled to work with Flurry to bring this offering to the marketplace," says comScore's VP of mobile Brian Jurutka.
"By integrating Flurry’s rich, real-time user behavior data with comScore’s audience measurement platform, we can deliver more powerful insights to media publishers, advertisers and mobile application developers and the intelligence needed for effective strategic execution in the mobile environment."
The news follows Flurry's announcement of its planned merger with Pinch Analytics.
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