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CTIA: Sony Pictures to offer full movies on AT&T

Stuart O'Brien
CTIA: Sony Pictures to offer full movies on AT&T

Pix channel to be offered exclusively as part of AT&T's MediaFLO mobile TV service.

Films initially available on the channel will include Ghostbusters, Bugsy, The Karate Kid and Philadelphia.

Pix is linear rather than on-demand, with the films available on loop and bundled with advertising. A subscription will also be required, though AT&T has not divulged pricing details.

It's not the first time Sony has sought to make full-length movies available on mobile - its has distributed them on memory cards in the past and also has a deal in place with Mspot to stream movies.

AT&T confirmed it would be offering broadcast mobile TV services powered by Qualcomm's mediaFLO platform last week.

Pix will be available from May.

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Tags: sony pictures , mediaflo , at&t , ghostbusters , pix