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CNET embraces mobile web

Stuart O'Brien
CNET embraces mobile web

Online publisher CNET has launched UK mobile versions of its eponymous flagship title and GameSpot UK.

Sister sites silicon.com and ZDNet.co.uk will follow shortly, with SmartPlanet, the company's green and ethical reviews website, scheduled to go mobile later this year.

The services are powered by MoMac's GoMedia mobile content platform.

Users will be able to access a range of free content on the move, including news, reviews and commentary, either by visiting the mobile URLs (www.cnetuk.mobi)  and (www.gamespotuk.mobi) or by texting GAME or CNET to 63320.

Nokia is working with CNET Networks UK to monetise the websites through advertising on the Nokia Media Network.

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Tags: momac , cnet , gamespot , gomedia