Citibank, Coca-Cola, MTV, Turner to speak at MEF Americas 2011

'Deal making event of the year' for North America and LatAm returns to Fontainebleau, Miami.

MEF Americas 2011 takes place on November 29th to 30th November in Florida, with the aim of bringing together mobile context execs from the two Americas.

Last year's event was a major success for the UK-based trade body, with over 200 attendees making the most of networking opportunities, speaker sessions and workshops.

And this year, the event will continue the MEF's new focus on 'content and commerce', and feature insights from brands such as Citibank, Coca-Cola, MTV and Turner.

MEF Americas chair, Gary Schwartz, said: ‘MEF Americas 2011 will continue to shape the mobile industry around issues such as discovery, privacy and security and drive monetisation for companies across borders. 

"Over two days attendees will gain unprecedented insight into the issues, challenges and opportunities afforded by this rapidly growing market, predicted to be worth $119 billion globally by 2015."