Water-friendly smartphone can be submerged in water for up to 30 minutes with no risk of damage.
Sony has launched a new, water-friednly smartphone at the CES show in Las Vegas in the form of the Xperia Z, meaning users can now text, take calls and browse the web from the comfort of their bath with no danger to the phone.
While water-resistant phones are no longer big news in Japan, the rest of the world is yet to be treated to the benefits of a phone that can be submerged in water for up to half an hour with no subsequent damage caused.
"If you want to want to sit in the bath and watch an HD movie this is the device for you," Sony Mobile executive Steve Walker told the BBC.
"You can take it in the shower if you want, or more usefully if you get it dirty you can wash it under the tap."
He also added that around one in ten people drop their phone down the toilet at some point in their life; a problem that Xperia Z users will no longer have to worry about.