Charity will use photo-sharing app EyeEm to publish images to Facebook in a real-time group folder.
Cancer Research UK has partnered photo-sharing and discovery platform EyeEm to launch 'Live Photos', a platform that will group all images that Race for Life runners take through the app in one album on the charity's Facebook page.
The portal, which runs across iOS, Android, and WinPho, is being promoted for use across all 240 events, so that participants can tag the photos with their location as well as their names.
Emma Hyatt, head of Race for Life, said: "We always look to make Race for Life as socially involving for our participants as possible, and the photos of the days themselves never fail to raise a smile.
"The EyeEm app will help to bring all of these soon to be great memories into one, easily accessible place on our Facebook page and we can’t wait to see the results from around the UK."
Florian Meissner, CEO, EyeEm, said: "Having the chance to support Cancer Research UK’s Race for Life fundraising event series is a wonderful opportunity for us and an occasion we are delighted to be a part of.
"EyeEm is all about discovery of pictures that will mean something to our users, and Race for Life is the kind of event that will provide plenty of memorable images for our community to share and enjoy."
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