Amobee has formed a strategic partnership with mobile software developer beeweeb.
It’s the latest partnership from the ad solution provider, conceived to speed up the progress of ad-funding of mobile TV, music and mobile entertainment services. beeweeb, which already works with Hutchison, TIM, Wind and others, will enable the insertion of targeted and contextual advertising impressions in its beeTV and beePlayer TV and music players. It has already ported its applications to JME, Symbian and WindowsMobile platforms, and is currently adapting a version for the BREW environment.Amobee recently announced alliances with Hungama for ad-funded Bollywood content, SDC for ad-funded music, Exit Games for ad-funded gaming, and Anam Mobile for ad-funded messaging.
beeweeb services deliver an alternative user-experience to WAP2 browsers and offer users the ability to purchase, download and manage local and remote tracks and playlists.
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