Dutch firm Layar launches first Android app with T-Mobile in the Netherlands.
Augmented reality is a much-hyped (deservedly hyped) technology that overlays information and graphics on a landscape when then phone camera is pointed at it.
Launching the app automatically opens the camera, while the phone's GPS works out where you are and the direction you’re pointing in. Then the digital world is overlayed onto the real world with anonated information on topics like bars and restaurant info, jobs, houses for sale and ATMs.
Click here for a video of the app in progress.
Layar is developed by SPRXmobile, which is run by Raimo van der Klein, Claire Boonstra and Maarten Lens-FitzGerald.
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