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Arvato merges content into one unit

Tim Green
Arvato merges content into one unit

Arvato Mobile has re-organised to bring games, images, music and video under one roof.

The German-based aggregator’s new content unit will be headed by Michael Krause. He’s been with Arvato since 2004 and is now VP of licensing and content in portfolio management. His first task will be to coordinate activities around the Euro 2008 footy championship. Arvato has the rights to the official mobile game and an app that lets fans create their own graphics.

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Tags: Music , Video , Games , aggregator