Hear Sony Ericsson's Balbir Blugan outline the opportunity in Russia and the Middle East at Monetising Mobile conference.
The beauty of the app store channel is the access it can provide to consumers in multiple regions worldwide.
But there are cultural and technical peculiarities in each, so content providers need information to maximise this opportunity.
At ME's Monetising Mobile: Emerging Markets event, Sony Ericsson's applications manager Balbir Blugan will provide insight into the peculiarities of two key markets – Russia and the Middle East – and the best way to address them via the handset app store.
The conference takes place on Tuesday, September 28th, 2010 at the Soho Hotel in London.
It will examine the market for mobile content in regions such as Russia, Eastern Europe, India, South Africa, the Middle East and more.
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You'll get invaluable insight and the chance to meet potential partners. And all for just £229 plus VAT.
To book, email Katy.Grant@intentmedia.co.uk, or call her on +44 (0) 1992 535 647.
The agenda for the day is now compete. Speakers include execs from IMI, Snaptu, Hungama, Sony Ericsson, InMobi, BuzzCity, Oxygen8 and more.
Please click here for full details.
The Gold Sponsors for this event are Hungama Mobile, India's largest mobile content and marketing specialist, and BuzzCity, the global mobile ad network
