But confusion and uncertainty about whether to go with native or browser-based apps is still holding some organisations back.
A report from InformationWeek says that a majority of organisations either have or plan to build mobile apps.
However, IT teams that want to develop apps are torn between methodologies, worrying that users used to native apps will reject browser-based versions, while going down the native route will complicate the project and lead to spiralling costs.
Furthermore, 20 per cent of those not planning to develop applications cite security issues as a main reason.
Whether thinking about native or browser-based apps, 71 per cent say the iPhone is their top target, compared with 64 per cent for Android and just 22 per cent for BlackBerry.
Advertisement
